How do you analyze competitor's digital marketing strategy?

To properly analyze a competitor's digital marketing strategy, you'll need to understand what digital marketing channels they are utilizing, what kind of content they are creating, and how often they are sharing it. You can use tools like BuzzSumo and Google AdWords to get better insights into their digital marketing strategy.

Once you have a good understanding of their digital marketing strategy, you can start to optimize your digital marketing strategy to better compete with them. You may want to consider creating more targeted content, using more effective digital marketing channels, and sharing your content more frequently.