What are the 4 types of SEO?

SEO can be divided into four categories: on-page SEO, off-page SEO, technical SEO, and local SEO.

On-page SEO refers to optimizing the content and HTML of a web page to rank higher in search engine results pages (SERPs). This can include optimizing the title, meta tags, and body content.

Off-page SEO refers to optimizing the external factors that influence a website’s ranking. This can include building backlinks, creating social media profiles, and claiming local listings.

Technical SEO refers to optimizing the website itself for better search engine visibility. This can include optimizing the website’s code, structure, and overall design.

Local SEO refers to optimizing a website for local search results. This can include claiming local listings, optimizing for local keywords, and creating location-specific content.