How does contextual targeting help your business?

Contextual targeting is a form of online advertising that allows businesses to target ads to users based on the context of the page they are viewing. This means that businesses can target ads to users based on the keywords they are searching for, the content they are viewing, or even their location. Contextual targeting can be a very effective way to reach your target audience because it allows you to target ads to users who are already interested in what you have to offer.