Launching a new website is like getting a facelift for your company. It’s an exciting process and can represent a change or a new chapter in your company. If you’re using a company like Red Shark for development, you probably have an awesome design unique to your business. With a brand new look, you want to ensure your website is at the top of its game and connecting with your customers. By utilizing robot.txt files, setting up your search console, using Google analytics, using SEO strategies, and connecting your social media to your site you’ll be taking the correct steps in optimizing your brand new site!