What is structured data markup in SEO?

Structured data markup is code that you can add to your website to help search engines understand your content better. It can help your website show up in rich snippets, which are special results that include additional information about your site.

Adding structured data to your site can be a great way to improve your SEO. It can help search engines understand your content better, and it can also help your website show up in rich snippets. Rich snippets are special results that include additional information about your site, and they can help you attract more clicks and traffic.

If you're interested in adding structured data markup to your site, there are a few things you need to know. First, you need to decide what kind of information you want to include in your markup. Second, you need to choose a format for your markup. And third, you need to add the markup to your website.

If you're not sure how to get started, there are plenty of resources available to help you. The Google Developer's Guide to Structured Data is a great place to start. Once you've added structured data to your site, you can use the Google Structured Data Testing Tool to make sure that your markup is working correctly.